TRUTH BE TOLD
There's no point wasting money on blogs, socials and content creation if your website and email funnels are acting like a leaky bucket.
This downloadable roadmap will give you the big-picture view of all the components you need to think about when deciding to invest in your marketing PLUS the action plan for how to work on each part of your brand's marketing in the right order (so that your customers get led down the right road, are super clear on what actions to take, and avoid slipping through the cracks).
WHAT'S INSIDE
You can start doing ‘all the things’ based off what someone else has told you, OR you can get some clarity on the big picture, make better investments at the right pace and lead your brand to success, one strategic step at a time.
An explanation of the customer journey and how you can create one that's seamless, enticing and GEARED to retain your IDEAL customer from the moment they enter it.
A marketing action plan that allows you to identify which of the four phases you're up to and what should be your next marketing investment.
An overview of what each phase of marketing includes, why it's needed in the bigger scheme of things, and how you can get it done, quickly, effectively or even on a budget.
Suitable services that you can book in to outsource your marketing, and DIY alternatives if you're wanting to give it a go yourself.
Examples of what a fully set up brand messaging and marketing suite can look like for both a product-based biz AND a service-based biz.
A link to my calendar to book in your complimentary no-obligation call to map out YOUR next steps.
Hey, I'm Liana, the Brand Clarity Copywriter
Hi, I'm Liana Pantalone, the brand clarity copywriter for Lifestyle brands.
With almost 10 years experience in marketing and having helped over 185 brands overhaul their messaging and marketing… there's one thing I realised pretty early on…
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Brands owners have a heck of a lot on their plate. The ones that really go places are those that are willing and ready to invest in their marketing (no use having a product or service if it isn't getting seen… and the only way to get it seen… well… marketing).
BUT the overwhelm is real! Knowing where to begin is half the battle of the mind.
THE HUGE PROBLEM OUT THERE, is that every ‘expert’ is banging on about why their area of expertise is the most important piece of the pie… but no-one is showing you how it all fits together, and which order you should truly do things to make sure no effort is wasted.
That's why I created this free roadmap, simplifying the brand owner's next steps for marketing success. It's a resource I wish I had when I first started my business (could've saved me hours of going around in circles and creating content that wasn't strategic).
I hope you love it and that it brings you so much peace and clarity on your next steps.
XxX Li