HAVE YOU BEEN ASKING YOURSELF...
"I don't know why it's not selling."
"People are coming to my site, but they're not buying..."
"No one's signing up to my emails and I'm losing the small amount of website traffic I get."
Ever been stuck in a conversation with someone who just keeps going on and on?
That's kind of how it feels to a customer when you're sharing the wrong brand message.
They've lost interest and if something doesn't resonate soon you can guarantee they'll be looking for the nearest exit. PRONTO.
The array of lifestyle products and magazine-worthy brands out there for customers to choose from is only growing.
Knowing how to stand out matters.
But the overwhelm begins with 'where do I start?' right?
Sometimes it can help to have a brand copywriter and content coach actually guiding you through each step.
Too many brands are guessing at what their customers want. Instead, let's help you market your brand strategically...
Get a one-to-one strategy session with a brand copywriter.
Have a digital marketer research your market to define your audience.
Receive a brand message clarity and strategy book to guide you with your marketing.
Get a one-to-one strategy session with a brand copywriter.
Receive our exclusive brand message clarity and strategy book to fill in yourself. On the call, we go through everything you need to use it and do your messaging yourself.
HOW DOES IT WORK?
BOOK THE SERVICE
BRAND MESSAGE CLARITY SESSION
BRAND MESSAGE BOOK
Upon receiving your booking, we'll send you a welcome pack with an attached invoice that details each step of our time together. You'll also receive a short brand discovery form to complete prior to our meeting. This will enable us to best prepare for our meeting together.
We'll spend an hour together on Zoom, walking through each step of uncovering your unique client-attracting brand message.
For those choosing the done-FOR-you approach, this is where we'll spend some time researching your target audience, the current market and the needs/gap that your brand can strategically fill.
You'll receive a comprehensive brand message and strategy document that will snapshot:
Your overall brand story
Your target audience
Your market (competitors + current solutions)
Your brand solution (unpacking the key messages of your offers)
How to personify your brand (authority / empathy/ personality+ USP)
Your language style guide (language + tone)
The customer journey
The customer barriers + your brand responses/promises
Your brand key messaging (tagline, one-liners, elevator pitch) that you can sprinkle across your marketing and use to update your own content (or get us to do it for you).
For those choosing done-FOR-you... we will create this whole document for you. For those selecting the done-WITH-you approach, you'll receive our canva-designed document framework to fill in the document yourself. In our session, we'll show you how to use it.
(And no, we won't leave you high and dry at this point. We're here to support you for the long haul, so you'll be given clear goals and pointers for next steps should you like our help with putting all this juicy messaging into your marketing).
Find out which is right for you
WHAT OUR CLIENTS ARE SAYING
HANNAH - FERTILITY EDUCATOR
Hey Liana, Thank you so much! You have done such an amazing job just love how you simplified things and made it all sound so much warmer.
CARINE - PILATES STUDIO OWNER
I was struggling to articulate my message, I also wanted to redefine the strategy so Liana really helped the messaging to flow. Liana just got it, I didn't have to explain too much. I think looking at the completed product it looks and feels professional.
MELONIE - INTERIOR STYLIST
Hi Liana, Wow I really love this! You are amazing!!!! I am super happy and thrilled SO FAR!!!
You are one talented woman!
THIS SERVICE IS ESPECIALLY FOR THOSE WHO...
Are feeling a little overwhelmed or confused with explaining what they offer in a way that gets people listening.
Are a lifestyle brand or service that is ready to upgrade their brand to put their best foot forward in the market.
Want to work with someone one-to-one who will love, cherish and invest in their brand as if it's their own.
Struggle when it comes to words and need a little help with knowing what to say in a way that customers will not only understand the offer, but will genuinely walk away wanting it!
Are looking for a brand copywriter who understands digital marketing. Someone who they can end up using for blogs, emails, advertising and more.
Your personal brand copywriter and
With almost nine years of experience working in marketing and communications, I've niched into copywriting and content marketing for service-based businesses including health professionals, interior stylists, and more.
Whether you're clarifying your message, launching a program or needing to funnel in leads, helping brands build authority with their audience is what I'm all about!
Ready to make a name for yourself in your field?
SOME FAQ'S ABOUT THE PACKAGE
How much does it cost?
We start these packages at $1999 AUD EX GST for the done-FOR-you approach. If you would prefer to just use the framework and do it yourself, our done-WITH-you approach is $699 AUD EX GST. Depending on your service/product range, we will customise the quote accordingly.
How long will it take to receive my full brand book?
As you can imagine... this is a hefty document! We like to hold your brand in our hands for a month to ensure we're creating the best outcome for you!
Are payment plans available?
Yes! Please let us know upon your booking that you require a payment plan. We can customise a payment schedule for your needs.
Are refunds available?
No refunds are available for this package once the proposal has been accepted.
Are there strings attached?
Nope. The purpose of this package is for businesses to walk away with clarity on their next steps (with or without us). Of course, if they would prefer to get help with putting it into action, that's where we can come in.
THIS OFFER IS NOT ASSOCIATED WITH FACEBOOK™ INC OR IT'S RELATED COMPANIES. THE WORKSHOP IS AN INDEPENDENT TEACHING MEDIUM OWNED AND CREATED BY CLIMBING VINE CO.
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